306 San Marco Ave

VALUE-ADD HOSPITALITY OPPORTUNITY IN PRIME UPTOWN ST. AUGUSTINE LOCATION! Introducing The Equinox—a rare opportunity to acquire and reimagine a legacy hospitality property in one of St. Augustine’s most desirable tourism corridors. Set on .37 acres along highly visible San Marco Avenue, this 14-unit motel offers CM-2 zoning, a coveted Entry Corridor location, and a prominent position along a primary gateway to Historic Downtown St. Augustine. With an allowable building height of up to 35 feet, the property offers meaningful potential for vertical expansion, including a second and potentially third story, subject to zoning approvals and development requirements.Ideally positioned within walking or biking distance of shops, dining, attractions, and the iconic historic district, The Equinox offers investors, developers, and hospitality entrepreneurs the opportunity to acquire, renovate, reposition, and unlock value in a prime St. Augustine location. Approximately 7,200 vehicles travel this corridor daily, according to 2025 AADT data, providing exceptional visibility along a major commercial and tourism corridor. Currently configured with 14 units, including two apartment-style units, the property offers multiple revenue-enhancement and repositioning opportunities. 18 parking spaces and a covered front patio gathering area offer valuable on-site infrastructure, while an additional room creates flexibility for a 15th guest room, café, game area, spa/wellness space, or other revenue-generating amenity. The utility room presents further upside with the potential to add an on-site guest laundry facility. LOCATION IS EVERYTHING. As an established Entry Corridor location, The Equinox benefits from its position along one of the primary gateways into the heart of St. Augustine, situated along a highly traveled route between US-1 and Historic Downtown and surrounded by iconic attractions including the Old Jail, Fountain of Youth, Mission Nombre de Dios, historic landmarks, restaurants, boutiques, and more. And with beautiful Vilano Beach just 5 minutes away, guests can easily enjoy the sun, sand, and coveted coastal lifestyle that makes St. Augustine a premier destination. Existing improvements—including updated flooring and tile, newer windows, updated HVAC units, CPVC plumbing repipe, and a 2014 roof—provide a head start on modernization. Reimagine The Equinox as a refreshed boutique hotel concept or other permitted hospitality use—with the potential to drive revenue, increase NOI, and unlock long-term property value in one of St. Augustine's most recognizable locations. ACQUIRE. MODERNIZE. REPOSITION. STABILIZE. CREATE VALUE. The location is established. The opportunity is yours.