3810 & 3720 Rainbow Farm Road

Positioned at the center of Bentonville’s explosive growth corridor, this 10.08-acre parcel on N. Rainbow Farm Road offers a rare chance to develop inside city limits with the hard work already done. Fully annexed, utility-ready, and supported by a secured sewer easement, the site is directly aligned with the future Shell Road extension—providing outstanding connectivity and long-term value. Preliminary concepts from Engineering Company show the potential for 70–80 thoughtfully planned residential units, reinforced by positive early feedback from the City. With its prime location, strong surrounding demand, and development hurdles already cleared, this tract stands out as a high-impact opportunity for builders and investors looking to deliver Bentonville’s next signature community.