Brooklyn - WEICHERT, REALTORS® - The Franzese Group
1524 86th Street
Brooklyn, NY 11228
“Real estate is not just about selling brick and mortar; it’s about creating trust and helping people. It goes beyond mere sales or rental transactions, and revolves around building relationships. This is the heart of my philosophy, and why my clients’ needs and best interests always come first.”
With this credo top of mind, Lawrence began his real estate career as a young, enthusiastic salesperson with Weichert in 2009. He joined Weichert, Realtors® - The Franzese Group in Bath Beach, Brooklyn, and his life changed forever with the coaching and support of his broker, Anthony Franzese.
Deeply passionate about the business, Lawrence obtained his associate broker’s license in 2011. He’s gone on to excel in his field, earning numerous accolades for his outstanding service and results. Besides being Rookie of the Year in 2010, Lawrence has been consistently honored with Executive’s Club, President’s Club and Chairman’s Club Awards, the latter ranking him among Weichert’s top tier of agents in the nation. He took a spot among Real Trend’s America’s Best Real Estate Agents in 2017, plus was named among Realtor Magazine's 30 under 30, class of 2015, and featured in the Real Deal Magazine.
Lawrence gives his all to every client, buyers and sellers alike; but his particular strength lies in representing sellers as a listing agent. He is skilled at learning an owner’s needs and wants, transitioning them through the sale, strategically marketing the home, and negotiating the best price. A listing specialist in all of Brooklyn, his main territories include the neighborhoods within southwestern and southern Brooklyn, namely Bath Beach, Bensonhurst, Dyker Heights and Gravesend.
Clients appreciate Lawrence’s attentive style and trust his expertise implicitly. He has always worked in the service industry, even before real estate, from restaurants and supermarkets while in school to hospitality at the New York Hilton after college. Prior to joining Weichert, his role was training and supporting new hotel openings throughout the U.S. as an implementation specialist with MICROS Systems.
Lawrence graduated Cum Laude from New York City College of Technology with a Bachelor’s in Hospitality Management. He is a lifelong Brooklynite who comes from humble beginning, and is continually motivated to excel. Lawrence speaks fluent English and Cantonese Chinese. Outside of real estate, he is a martial artist and car enthusiast, an adventurist who likes hiking and whitewater rafting, and a married man who enjoys occasional weekend getaways with his wife. Lawrence also supports and fundraises for St. Jude’s Children’s Hospital.